How does a salesperson to prospect FSBOs? First thing is not reflect many real estate agents go after FSBOs. There may be only a handful of officers with the skills to convert these sellers into sales. Most agents cringe at the idea of convening a FSBO. Know that success with these people stay in front of them is the key. Your campaign person should be about 60-90 days long, each situation is based on and sometimes longer. Somehow keep track of them, to review from time to time with a call, note or a visit.
100% of FSBO’s want to sell, not 100% are reasonable with their expectations of what the market can do for them. You need to raise awareness of what is realistic. Instead of telling them what they want to hear, to be frank with them. M. HAND, if you’re serious about selling your home, I’d like to help you, but for me to list that we’ve really got to be priced here in this market. This is not always going to work, but if you leave on good terms, list or no list you might have a future customer. In fact, they will more than likely the list with another agent who promises them the world on price. After a few months they will be frustrated, keep an eye on the announcement, when it expires, do what you can contact them.
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